Floral ABC

Accent - can be set by using an element (colour, form, texture, movement, line) to create a point of interest and bring out the most in a design, an accent is minimal in size but great in impression

Balance - visual balance is the feeling of balance in a design when all elements used right and without creating the feeling of leaning sidewise-forward or backwards or toppling.

Colour – primary colours are red, yellow and blue, secondary colours are orange, green and violet. Non-colours black and white.  Tertiary colours BROWNS, Pastel colours are colours mixed with white.

Dimension - to be able to see three dimensional through the arrangement.

Elements - of Design are Colour, Form, Texture, Space and Movements

Fashion - the changing styles of fashion also is part of flower designers, bringing through the look of Interior design and clothing and interpreting the trends of each season

Grouping - bringing flowers together for visual impact by creating groupings of forms, colours, textures, movements.

H
armony - blending of all parts of a design to work together.

Interpretation – we should interpret ideas, nature, thoughts and not copy. Interpretation leads into new ways, new ideas and new interpretations.

Juxtaposition - to place things together in order to suggest a link through or emphasize the contrast between them.

Knives - a must in every florist’s tool kit used to cut clean diagonal stems and not damage the stalk.

Line - the visual path of which your eye travels in an arrangement/ design.

Minimalistic - ‘Less is More’ Using very little material, great impact
through movements, texture, colour, space and form.
 
Narcissi – the first flowers of spring.

Oasis - common name for floral foam, the breakthrough florist’s material that soaks up and holds water for arrangements to be set into.  (OASIS is actually the company’s name)

Proportion – ideal proportion like human body is 1/3:2/3, 3/8:5/8. This is a guideline and can be exceeded or decreased, depending on style, forms, lines, texture and colours used in a design.

Quality - the florists mantra is to provide beautiful perfect blooms.

Rhythm - the movement your eye takes through an arrangement.

Symmetry - a design could be cut in half and both halves are identical.

Theme - the composition of your flowers.

Unusual - some of the exotic flowers imported from overseas.

Vegetative Style – one the four main styles in European Floristry, the other ones are Decorative Style, Parallel Style and Abstract- line Style.

Wreath - symbolic form of never ending life, circle of time, used as a funeral floral tribute, Christmas wreathes for doors, tables.

Xmas – traditional materials used for xmas arrangements, wreathes, garlands etc are cones, Buxus, Conifer, Pine, cinnamon, star anis, lavender, bay leaves, Ilex, Mistletoe, Candles, Xmas bubbles, ribbons...

Yellow – primary colour, brightest of all colours, complimentary colour to purple.

Zantedschia – better known as Calla Lily, very popular as a wedding flower especially in dark burgundy, crème/ white.

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Willow Floral & Design - Studio 1  Robinsons Estate, 669 Main road Stoke, Nelson, New Zealand - Tel: +64 3-545 7939

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Willow Floral Design - Studio 3,  Robinsons Estate, 669 Main Road, Stoke.

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